RED 503: Real Estate Market Analysis
This course focuses on market analysis and market data gathering methods, means and techniques necessary in identifying market opportunities and developing specific market strategies for successful real estate development. Special attention will be placed on the art and science of market segmentation and the resultant strategies of for market positioning, competition, imitation and innovation. Students learn how market analysis applies to evaluation of opportunities, determining market demand and supply balance and predicting market movements as part of risk analysis.
